KPI Direct Specializes in Business Performance Management Services for Emerging Brands and Small Businesses with Big Ideas.
KPI Direct was selected by a Fortune 500 Pharma consumer packaged goods company to help them launch a brand via DTC. We helped with a number of strategic advisory services including: pro forma financial modeling; go-to-market strategy development; defining the customer journey and conversion endpoints; creation of digital assets; order fulfillment and customer care strategy; and KPI dashboard creation. We also provided post-launch campaign management services around brand awareness; customer acquisition and retention; media optimization; conversion rate optimization; and analytics.
Finance & Operations