About The Client

KPI Direct was tapped to help a leading medical technology company that brings hope and help to the dermatology patient through its variety of skin care products and services. Their focus is not just on a device or a technology but creating optimism for patients suffering from psoriasis and other skin related diseases.

Leading Medical Technology Client

What We Did

The client was launching new skin care products into a competitive landscape and looked to KPI Direct to help them think through and execute a digital marketing strategy focused on, not only generating appointments, but educating the user base about why their treatment was superior in safety, ease of use and ongoing success rates for patients.

Through a targeted paid search and media campaign, KPI Direct was able to increase brand awareness as well as generate qualified appointments for medical centers across the country. We continued to assist the client in it’s lead nurturing goals by creating and managing an ongoing email campaigns aimed at various segmented user-groups

Strategies & Tactics

List Management and Segmentation

Email Content Creation

Email Template Design and Development

Concept Campaigns and Promotions

Email Blast Management

Paid Search Management

Digital Media Planning

Digital Media Buying

Paid Social Advertising

Cross Channel Attribution Strategies

Full Analytics and Reporting

Landing Page UX Consulting

Inc 5000


Our Results Have Led us to 3x Inclusion on the Inc. 5000 Fastest Growing Companies List

We have been proudly featured on the Annual Inc. 5000 list of America's Fasted-Growing Companies with the most proven track records three times.

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